AI Agents are too good at marketing now (opens youtube.com)
Cody Schneider walks through the data and tool setup an agent needs to do marketing work; 64k views.
From The Verge: The RealReal, a secondhand luxury fashion consignment retailer, said it's updating its bot defense system, effectively making it harder for AI agents to shop on its site.
Cody Schneider walks through the data and tool setup an agent needs to do marketing work; 64k views.
Bay lets enterprises vet each action an AI agent tries to take before it runs.
HitPay, the Southeast Asian payments company, wants merchants' stores to be findable and buyable by AI agents.
Sources: John Ternus wants more urgency in Apple's AI efforts, pushing Craig Federighi to move beyond Siri AI tweaks to agentic and other advanced capabilities — The company wants to turn Siri into a true AI agent. … Apple's new CEO is pressing software chief Craig Federighi …
Firmly raised $15 million, backed by JPMorgan and Mastercard, for software that lets online retailers sell through AI shopping assistants and marketplaces without a separate integration for each.